HIPAA-aware Google Ads, Meta Ads, and Display campaigns built for healthcare practices, aimed at booked appointments, not vanity clicks. Management is $2,500/month (media separate).
Paid ads for healthcare practices are paid campaigns built to drive booked appointments, not vanity traffic. Catalyze Care runs HIPAA-aware Google Ads, Meta Ads, and Display for healthcare practices. Campaigns do not target by health condition or diagnosis.
In one sentencePaid ads for healthcare practices are HIPAA-aware Google, Meta, and Display campaigns built to drive booked appointments, not vanity traffic or condition targeting.
Read the paid ads for healthcare practices definition and the explained guide. Conversion tracking: HIPAA-aware Google Ads conversion tracking. Buyer FAQ: how to choose a healthcare marketing agency.
We manage your entire paid media mix, search, social, and display, built with HIPAA in mind and aimed at booked appointments from the start.
We build and manage Google Search, Local Services Ads, and Performance Max campaigns that capture patients with high appointment intent, not a broad audience, but people actively searching for your specialty right now.
Reach prospective patients where they spend their time. We build HIPAA-aware Meta campaigns that build brand awareness, retarget site visitors, and capture new patient leads through compelling creative.
Build top-of-funnel awareness and stay top-of-mind throughout the patient research journey. Display and video ads amplify your search strategy by reaching patients before they're ready to book.
We deploy the right format for each stage of the patient journey, from first awareness to appointment booking, with HIPAA-aware tracking at every step.
Capture patients actively searching for your specialty, with ad copy aimed at booked appointments.
Show up in Google's Local Services Ads once your practice passes Google's healthcare screening: NPI, license, insurance, and background checks. Healthcare providers carried the Google Screened badge, not Google Guaranteed, and Google now shows a single Google Verified badge.
Show up in map results in your service area when patients search "specialist near me" or browse map listings for your specialty.
Re-engage website visitors across millions of sites as they continue their search, keeping your practice top-of-mind until they book.
Build trust with prospective patients through video, provider spotlights, and practice tours.
Capture appointment requests directly inside Facebook and Instagram without requiring users to leave the app, frictionless lead generation at scale.
We move from audit to live campaigns on a published process. Monthly reports show spend, policy status, and booked-inquiry fields from your intake.
We review your current ad history, competitor ads and landing pages, website conversion rate, and target patient demographics before writing a single ad.
Keyword research, audience setup, campaign architecture, and landing page optimization, all built for your specialty, geography, and budget.
Campaigns go live and we monitor daily for the first 30 days, adjusting bids, keywords, and creative against appointment-oriented conversion events.
Monthly reviews with your account manager. We cut what doesn't work and scale what does. Reports show spend, policy status, and booked-inquiry fields from your intake.
Published fee: $2,500 / month management (media spend separate). Reports show spend and booked-inquiry fields from your intake.
All plans include dedicated account management, creative development, and monthly performance reporting. Ad spend billed separately and goes directly to the platforms.
Full Google Search, Local Services Ads, and Performance Max management, from keyword strategy to creative to monthly optimization.
Full Facebook and Instagram ad management, no condition-based targeting, creative production, retargeting, and lead generation campaigns.
How Catalyze Care runs HIPAA-aware paid campaigns for healthcare practices: platforms, tracking, and monthly reporting.
We audit your ad history, competitor ads and landing pages, website conversion path, and target patient demographics, then build HIPAA-aware Google Ads, Meta Ads, and Display campaigns aimed at booked appointments rather than clicks alone.
We build every campaign with HIPAA in mind. There is no condition-based targeting, PHI stays out of ad platforms, and we sign a BAA where PHI is involved. We also watch the platform policy changes that affect healthcare advertisers.
Google Search, Local Services Ads, Performance Max, Google Maps Ads, Display retargeting, YouTube, and Meta (Facebook and Instagram), including lead ads and retargeting sequences.
The process is built to launch live campaigns in about 30 days from kickoff: audit and discovery, strategy and build, then launch with close monitoring and ongoing optimization.
Management is billed separately from ad spend. Ad spend goes directly to the platforms. Google Ads management and Meta Ads management are listed below, and a free 30-minute audit call is available if you are not sure where to start.
Pause paid ads when intake cannot book the next new patient in a time you will honor, when a platform policy or disapproval blocks the campaign, or when a license or payer change means the landing page no longer matches who you take. Management is $2,500/month plus media. Longer guide: when to pause paid ads vs SEO vs referral.
Build audiences from public pages that do not name a diagnosis in the URL. Exclude converters you can identify without PHI, staff traffic, and condition signals. Management is $2,500/month plus media. We do not publish a CPC. Longer guide: HIPAA-safe remarketing and audience exclusions for healthcare ads.
Catalyze Care publishes paid ads at $2,500 / month plus media spend.